DESIGN FUTURE TENSE
World Industrial Design Day 2015 programs in Budapest
Announced year on year, World Industrial Design Day this time focused on the changing role, the future defining energies of design. The program series reflecting on this topic was also the pre-event of this autumn’s Budapest Design Week welcoming Spain as its guest of honour country.
The day was opened by the Design Future Tense – presentation and roundtable discussion organized by the Hungarian Design Council and Budapest Design Week. Following the presentation of Zoltán Galántai, futures researcher at BME, the roundtable discussion about the future trends of design was moderated by Samu Szemerey, architect and urbanist with the participation of Anna Baróthy and S’39 Hybrid Design Manufacture, Eszter Nádasdi communication, media and gender expert (BME), and Balázs Püspök DLA, designer and lecturer at Moholy-Nagy University of Art and Design Budapest (MOME).
During the day a design tour presenting the third annual issue of Budapest Design Map and led by Judit Osvárt, project leader of Budapest Design Week took participants to some of the most exciting design spots in downtown Budapest. From the unique atmosphere of Brody Studios, we went to the modern interior of Code.Decode showroom, then the design „tourists” gained new energies from the delicacies of Sugar! Design Confectionery. Following a visit to the new home of world-famous Ykra backpacks and to the fashion and fine art space of Mono Art & Design, this year’s tour ended in the building of Paloma, the home of more and more Hungarian designers.
The day was closed with Design Terminal’s Design Picnic introducing their mentor program: present and alumni design businesses of the mentor program talked about their experiences, the advantages of the program and their future plans.